On Second Thought (and defective Ball Cheese)

(Original post and comments here.)

I hope the previous post was at least moderately entertaining. But I got to thinking...Mushroom Research? Man, in a country where the psychedelic variety are at least semi-legal, maybe guys that chose looking at fungus as a career wouldn't be so dull after all. It's one of those things that probably wouldn't have much of a middle ground, like art films; they'd either be brilliant or godawful boring.

Anyway, I promised more about Fressay, but it's just a grocery store. What I found there is what I want to talk about, but first, can anyone tell me if Dr. Pepper has labels like this back home?:


By the way, you can click on the title of this post to go to Dr. Pepper's Japanese home page and see these in their native habitat, or click on the pictures to see larger versions. If you can't read it, the site is www.drpp.jp ... yeah, Dr. PP, that's right. No pun intended, I'm sure. What really drew me to these was the subtle tastefulness of the sexual references and imagery. The first time I read one of these labels I started laughing out loud in the grocery store, which is a sure way to get sent to the loony bin in Japan. Basically only small children and high school girls make any noise in public.

Seriously though, I can't believe the marketing weirdness involved in selling carbonated sugar water. This baffles me. I'm just as much for gratuitous displays as the next guy, but what's up with the hillbilly frog? Who invited this guy along? What skillz has this guy gotta have to be hanging out with those chicks?

There's an 'interview' with the Pepper Chix on the site. Apparently their names are a bit more down to earth than their ahem mammary glands, which isn't saying much, I know: Julie, Peg, Markie, and Ashley. (One of those may be the frog, I don't know enough Japanese to say for sure.) By the way, I'm gonna try to find some labels that still have these guys' predecessors on them, the busty rollerskating insect transformer girls. Then you might appreciate that in some ways, this is a step UP in quality.

Some more packaging bizarreness:
Doritos NEW "Better'n a Kick in the Nads" flavor! You technically can't get them for false advertising on that, they are just the teensiest bit better than a kick in the nads. If you're curious, the label at the top says "Taitsukun Adult Doritos" and the black triangles are what these things actually look like. Interestingly, I think the yellow guy is the hero, Taitsukun.
(Update: A Japanese friend told me these two guys are friends in an old Japanese comic, and the message beside them reads "The Electric Massage is back." Kinda one of those things where the translation renders the whole thing even weirder.)

Ball Cheese - Visit a harvesting station near you! Trust me, the bit after Ball says 'Cheese' - or to be precise chiizu - in Katakana (phonetic Japanese for foreign words). I'm impressed that the word cheese is in a speech bubble coming from the cheese itself. Very artistic. The whole thing is particularly special because I found this little gem in a store inventively named "Bakery Outlet." What went wrong with this product that got it sent to the outlet? I figure you have to be hurting pretty bad to go out and buy not just ball cheese, but defective ball cheese.

And that is the end.